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Blog
Standing out when everything looks
generated.
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Notes from the studio on brand, product design and what still takes taste.
13 November 2026
· 7 min
How AI slop design is killing your brand
AI made a polished-looking website free, so every competitor now has the same one. What AI slop design is, why buyers mark it down, and what it costs your brand.
13 November 2026
· 8 min
How to stand out in the age of AI design
When every competitor can generate a polished site in an afternoon, polish is no longer an edge. Seven decisions that make a brand memorable in the AI design era.
13 November 2026
· 6 min
Does your website look AI-generated? 12 tells and what to fix first
Twelve signs your website or product looks AI-generated, from purple gradients to vague headlines, and the order to fix them in for the biggest difference.
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